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It is also a core part of BCLTA’s work. BCLTA supports Trustees
in their advocacy efforts by providing training and resources (such
as the Trustee Orientation Program, workshops at the annual library
conference, etc.). BCLTA also works on behalf of all trustees by
advocating for libraries at the provincial level and by working with
other library-related organizations such as the BC Library Association,
Canadian Library Trustees’ Association, and others.
Advocacy is about making sure that libraries are valued, supported
and connected to the community. As trustees we know that libraries
are a vital part of peoples’ lives.
We know that they provide well-used and invaluable services, community enrichment
and lifelong learning. But libraries can also be taken for granted.
Advocacy can be as simple
as talking about the library with your neighbours and leaders in the community.
And it can be as deliberate as designing an advocacy plan for your Library
Board that involves meetings with government decision-makers and the development
of advocacy strategies around specific issues (such as gaining support for
a new facility or program).
Advocacy:
- is telling the world
about libraries.
- is about saying
to potential partners, decision-makers, supporters, clients,
any stakeholder, “your agenda will be greatly assisted
by what we have to offer”.
- is part public relations
and part lobbying, but is not solely one or the other. Lobbying
involves interaction with politicians to secure specific objectives
at an appropriate point in the legislative, policy making,
or budget process; whereas public relations is the promotion
of a given group itself.
- is deliberate, sustained
effort to raise awareness of an issue or issues. Advocacy is
an ongoing process whereby support and understanding are
built incrementally.
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